How Much Does It Cost to Start a Blog in 2022? Cost estimate

This is the definitive guide to determining how much it costs to start a blog.

You may be surprised to learn that you can start a blog for free using one of several blogging platforms. As long as you don't mind doing the writing yourself and posting your own images, there's no reason you should ever pay a dime to start a blog. Numerous online services will host your content free, so you shouldn't worry about paying for server space or a comprehensive hosting plan.

That being said, many people aren't particularly excited about doing all of that on a personal level. Given that nearly 6 million blog posts are published daily, you'll want to make sure yours are as good as possible to stand out. That may necessitate hiring professionals to assist you, whether through content editing or evaluating and working to improve Google analytics scores.

Fortunately, starting a blog does not have to be expensive. Even if you planned to hire a professional to do everything, there's no reason you can't get your ideas off the ground for a few hundred dollars over a year. However, before you begin, you might want to look into ways to cut any costs associated with your blogging journey.

When it comes to starting a blog, it isn't easy to pin down a specific cost. On average, you can expect to spend between $50 and $200 to get your blog up and running. After that, your monthly expenses should range between $20 and $60. However, it all depends on the type of blog you want to start and your long-term goals.

How Much Does It Cost to Start a Blog in 2022? Cost estimate!

Because WordPress dominates more than 40% of the world's websites, I recommend that you start your blog with WordPress, which also powers this blog. Let's look at your various expenses as you build your blog.

Domain Name


A domain name is also known as the address of the site you want to create. A ".com" or ".net" domain name is typically only available with a premium hosting platform. You can save money by using a domain name with an extra tag at the end. For example, if your site's name is "James Reid," instead of having a site called "," you could have a site called "" For some, the extra site's host feels unprofessional, and they opt to pay the fee required for a custom domain name. Others would instead save money on the domain name and keep the ".wordpress" or ".blogspot" tag.

A domain name usually costs around $10 - $15 annually.

Website Hosting

Website Hosting

Unless you intend to host your content using a free service, you'll need to calculate your overall website hosting costs and determine how much of your potential budget these will consume. The shared hosting industry is currently trading in a competitive market, so now is a great time to buy. Several offers can reduce hosting costs to less than $36-$60 per year.

It would be best if you still investigated other types of services before making a final decision. Renewal fees at freemium hosting providers are typically the most expensive. Several sites not run by truly free services will provide users with two or three years of free service. They usually charge much more than the market average when paying for another year. By that point, you may have already signed a virtual contract requiring you to continue paying for a set time before you can leave. If you choose a free host, make sure it's genuinely free.

Make backups regularly, regardless of the service you use, because disruptions can cause your overall costs to skyrocket. In general, web hosting costs should be among the least of your concerns when running a blog. Most people spend far more on content creation and curation than the hosting service itself.

In general, website hosting will cost you around $5 - $25 monthly.

WordPress Theme

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A blog theme is the decoration of the blog in question. A theme typically includes the colors used, fonts, page layout, and the site's overall structure. Premium themes can cost anywhere from a few dollars to hundreds of dollars, depending on the level of customization and the designer.

WordPress themes vary significantly in their scope and even where they are found. WordPress provides a ton of themes (both free and paid), but you can also hire a graphic designer or a web developer to create a unique theme to maximize your branding efforts and craft a distinct persona.

For WordPress theme pricing, there are free options, and it could also cost you up to $100 annually, depending on the theme you choose.

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WordPress Plugin

The term "plugin" refers to a piece of software added to a website to enhance its capabilities. It can be used to describe an almost infinite number of applications that can enhance a variety of features on your site. Some plugins enhance Google Analytics and allow you to track your blogging efforts more thoroughly. Others strengthen the appearance of your site and will enable you to use specialized icons to link to things like an email list or a social media profile. Although plugins are not required to be a successful blogger, they provide far more customization options than non-plugins sites.

The good thing is there are many free plugins that are designed to improve the experience of your site's visitors or your own. These frequently include a step-by-step guide that walks users through how to use them and takes advantage of the additional features made available by adding plugins to your site.

WordPress Plugins also has a free option and could cost up to $200 annually.

Freelancers and Outsourcing

Freelancers And Outsourcing

In finding someone who can write good content, you should look for someone or an organization that can produce much of it. Businesses that can increase blog traffic typically blog four times per week, and each post should contain between 1,500 - 2,000 words to achieve higher search engine rankings. While you don't want to create spam, you do want to make sure that you're publishing new content frequently enough to attract the attention of both potential readers and search engines. 

Your best bet is to work with an organization that contracts with freelance writers and photographers to provide content. These organizations have been dubbed "content mills," but in reality, they allow you to specify exactly what type of writer you want. They typically charge around $0.02-$0.05 per word for articles, so you can expect to pay about $20-50 for 1,000 words of well-written material. Considering how many people a single blog post can bring into your brand is a steal.

Depending on your schedule, you'll almost certainly want to supplement this with your posts. Each article you write is one less you have to order, which can add significant savings in the long run. Those who need to buy stock images or photographs regularly will save money if they can provide a few illustrations. If you have an eCommerce site, you can almost certainly use product images in some of your articles.

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SEO Tools

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When creating and posting blog content, SEO tools can be highly beneficial. SEO tools can be used to generate blog post ideas, determine the best keywords to target as you begin writing, and learn how to best appeal to your specific blog niche.

Whether your blog is a secondary tool for promoting your online courses or your blogging business is primarily used to direct beginner bloggers to your graphic design business, SEO tools will assist you in developing posts and pages that will most effectively optimize your blog's reach and help you achieve your blogging goals.

Because they generate information about how to best market your material and increase your likelihood of appearing in Google search results. SEO tools can mean the difference between blogging success and blogging failure.

SEO tools can be critical to success in your chosen blogging niche, from hobby bloggers to blogging businesses.

Other Costs and Expectations On Starting A Blog

We have a few more minor details for you to know and have to consider before starting your blog.


Aside from a working laptop with a good internet connection, you don't need any special equipment to be a blogger.

If you don't have regular access to a good Wi-Fi connection, you should think about getting one or finding another job. Blogging necessitates regularly staying connected to your work, audience, and social media.

The good news is that no special cameras or other external equipment are required. Other than a laptop, blogging is more about the software that you use and that we described above.

Time Commitment

Don't forget about another significant investment: your time! If you currently work a soul-sucking 9-5 job, you might not think your time is worth that much.

But as a blogger, you have to. When you have direct control over your income, every extra hour you spend working on your blog is essential.

When your blog becomes successful and earns money, you'll find yourself jumping out of bed in the morning because you're so excited to get to work!

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How to Monetize Your Blog To Minimize Cost

It would be best if you begin monetizing your blog as soon as possible to ensure that you can quickly recoup your initial costs.

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Those who intend to take this route may wish to work with more than one organization to increase their chances of being paid.

Naturally, you'll want to ensure that you have agreements with the major players, such as Google. On the other hand, individual advertisers and other smaller institutions may pay you directly. Famous bloggers can frequently sell ad space directly to those who provide services in industries their readers may be interested in.

Simultaneously, you'll want to use the power of your social media connections to raise funds. For example, you can link your blog to your company's Twitter marketing campaign to attract ads from multiple channels.

Services and Products

If your blog is already part of an integrated website that sells your products and services, that is the quickest way to monetize it. If that's the case, you should use your blog to attract customers to your primary business. Make sure you're giving your readers plenty of actionable information, and you'll start to see more sales than ever before.

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Check out "Is It Too Late To Start A Blog? and learn the pros and cons of starting a blog in 2022.

Affiliate Marketing

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Affiliate marketing is another kind of advertising that, when done correctly, can effectively attract income. Affiliate links allow your readers to purchase items from companies you have partnered with in exchange for a small percentage of the total cost.

While running a blog this way can be difficult, it is well worth the effort once you start making money. Don't be concerned about the costs of starting a blog because, if done correctly, you can quickly recoup them and be on your way to profit in no time.

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The Bottomline

As you can see, the cost of starting and maintaining a blog is determined by various factors. It is now up to you to decide which costs are affordable and which are not.

You must work as a full-time blogger to make money from your blog. You can, however, start your blog as a side hustle and see how it goes. And scale it up as your business grows.

If you're looking to start a blog as a hobby, you can do so for free. However, if you want to build a long-term business, you must first invest some money.

To summarize, the cost of starting a blog is determined by your goals, objectives, and level of commitment. I hope this article has given you a better understanding of the cost of starting a blog.


I joined Wealthy Affiliate back in 2015 with no marketing experience whatsoever. In a couple of months, I got my own website running, driving traffic, and sales daily.

I am now self-employed and run my online affiliate business from the comfort of my home or wherever I want to.

Join now, and if you ever need help with anything, feel free to send me a message I'll be there to guide you! So see you inside...  

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Last Updated on September 5, 2022